Asahi delays 2025 results after cyberattack as Europe revenue falls, Asia-Pacific shows modest growth 

Cyberattack disrupts reporting timeline while Europe sales decline and Asia-Pacific posts limited gains.

JAPAN – Asahi Group Holdings has reported mixed overseas financial results as a cyberattack continues to delay the release of its full-year 2025 accounts. 

In September, the company disclosed a systems failure linked to a ransomware breach that disrupted production and distribution across parts of the business. Operations at its factories resumed about a week later.  

The group had planned to publish its full-year 2025 results on 10 February, but the release was postponed due to the systems disruption. 

In a market update issued on February 27, Asahi said “the date on which those results will be formally announced is yet to be determined,” while providing a “progress report” covering its international performance. 

Revenue in the company’s Europe segment declined 2.5% compared with 2024 and was below plan. Although unit sales prices increased, overall revenue fell “due to unseasonable weather in central and Eastern Europe and a persistently sluggish consumption environment in Poland and other markets”, which affected volumes. 

Despite the revenue decline, core operating profit in Europe grew at a low single-digit rate year on year and was described as “in line with plan”, supported by improved product and price mixes as well as lower variable and fixed costs. 

Looking ahead to 2026, the brewer said it aims to grow European revenue by mid-single digits by improving unit sales prices and expanding its non-alcohol adult beverages (beer taste) and global brands categories. It is also targeting low single-digit growth in core operating profit in the region.  

“While stronger investment is planned to help drive a recovery in demand and variable and fixed costs are expected to increase, ongoing efforts to improve product and price mixes and promote earnings structure reforms are expected to drive a rise in overall profit,” the company said. 

In Asia-Pacific, revenue rose 3.7% year on year, although this performance fell short of plan due to a slower-than-expected recovery in demand primarily in Oceania markets.  

Core operating profit in the region increased at a low single-digit rate and was in line with plan. For 2026, Asahi is targeting mid-single-digit growth in core operating profit and low single-digit revenue growth in Asia-Pacific. 

Due to the cyberattack, the company said it remains unable to provide accurate revenue and core operating profit figures for its Japan and East Asia business for 2025. During the October to December quarter, its Asahi Breweries unit in Japan recorded a sales decline of more than 15% year on year. 

Earlier this month, Asahi confirmed that more than 110,000 personal data records had been leaked online following the ransomware attack. In November, it stated that information belonging to nearly two million people had potentially been exposed. 

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