New Product Innovations
-
CCBA quenches thirst of Ethiopian consumers with launch of Minute Maid Refresh
ETHIOPIA – Coca-Cola Beverages Africa Ethiopia has launched Minute Maid Refresh, a new Coca-Cola-produced juice brand, in the local market. The new product was introduced…
-
South African liqueur brand Amarula launches gin variant amid demand boom
SOUTH AFRICA – South Africa’s famous cream liqueur brand Amarula, has expanded its product line with launch of Amarula African Gin. According to the brand…
-
Kenchic entices Kenyan consumers with semi-cooked breaded chicken offerings
KENYA – Kenchic Limited, leading producer of poultry in East and Central Africa region, has expanded its convenience and ready-to-cook product line with launch of…
-
Beverage makers Heineken Ethiopia, Delta Corporation and Kenyan Originals expand product lines
AFRICA – Heineken Ethiopia has unveiled the country’s first non-alcoholic malt-based energy drink dubbed Bertat. Bertat, according to New Business Ethiopia, delivers instant energy while…
-
Consumer goods company Promasidor unveils new canned soybean protein chunks in SA
SOUTH AFRICA – Promasidor, a consumer-packaged goods company with extensive presence in across Africa, has introduced canned version of its soybean protein chunks in South…