Beverages – World News

New report highlights Gen Z’s influence on beverage trends, rising demand for flavor variety, wellness benefits, and alcohol-free options.

Heineken’s US$2.75 billion investment in Yucatán marks a major expansion, emphasizing sustainability and Indigenous community engagement.

Heineken opens advanced R&D facility in the Netherlands, targeting new product development, sustainable brewing, and academic collaboration.

TWE invests in advanced dealcoholisation tech to enhance flavour in low-alcohol wines, while revising profit forecasts due to US market pressures.

New Prague facility enhances Ishida’s training, inspections, and product trials, strengthening service for 200 million consumers in CEE.