Beverages – African & Middle East News

Sprite introduces region-specific mint citrus flavors with multilingual campaigns and extensive consumer testing to target Gulf market demand.

Improved sales, cost controls, and reduced finance expenses significantly lifted Kasapreko’s profitability in the first quarter of 2025.

Tight global supplies, strong demand, and weather disruptions continue to influence volatility across key beverage commodities in 2025.

Kenya is seeking a trade deal to allow its key agricultural products into China without heavy tariffs.

Partnering with Vicland Distributors Uganda, the company is introducing six unique cider flavors through both on-trade and off-trade retail channels.