The proposed levy would use a sliding scale based on sugar content, while bakery manufacturers warn taxation could undermine reformulation efforts.
The ruling follows Reliance’s challenge to FSSAI restrictions, as the company says product seizures and packaging requirements have disrupted Campa operations.
Consumers allege Starbucks misled customers by marketing eight protein beverages as sugar-free despite their lactose content, while the company says the claims have no merit.
The beverage makers say the FSSAI directive threatens existing product stocks, marketing investments and consumer recognition in India’s rapidly growing energy drinks market.
The new Kazakhstan facility will produce PepsiCo-licensed beverages, create more than 230 jobs and supply domestic and regional export markets.