
USA – Kettle Chips, the premium snack brand under Valeo Foods, has recently introduced two new flavours to their lineup: Chorizo & Red Pepper and Sour Cream & Chive.
According to the company statement, these latest additions, curated by Kettle’s Innovation Chef, promise a delightful crunch and burst of flavour.
The Chorizo & Red Pepper variant, now part of the Ridge Cut range, has a unique texture and a taste that transports consumers “straight to a Spanish summer” with its smoky chorizo and sweet red bell pepper combination.
On the other hand, the Sour Cream & Chive flavour offers a delectable blend of rich sour cream and tangy fresh chives, perfectly complementing the classic cut chip.
According to Kettle Chips, these vibrant and refreshing flavours are poised to become must-haves for summer gatherings as temperatures continue to rise.
The company caters to adventurous food enthusiasts using real food ingredients and premium potatoes.
The new additions are hand-cooked and free of artificial flavourings.
Phil Holford, head of brands at Valeo Snackfoods, expressed excitement about the new flavours, highlighting the passion and creativity of their Innovation Chef.
“From the mouth-watering spice of chorizo to the delicate hum of chives, every element has been refined from the highest quality ingredients to build the perfect seasoning,” Holford stated.
“We know that our firm fans and new faces alike will enjoy tucking into a bag of both,” he added.
The Chorizo & Red Pepper and Sour Cream & Chive flavours are set to hit UK shelves on 13 May, available for purchase at supermarkets including ASDA and Morrisons, with a recommended retail price of £2.39 (US$ 3).
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