Beverages – New Product Innovations

New low-alcohol lager targets wellness-focused consumers as EABL posts profit growth across East African markets.

Coca-Cola expands its beverage lineup with Charged in South Africa as it agrees to revise ‘100% recycled’ bottle labels.

Sprite introduces region-specific mint citrus flavors with multilingual campaigns and extensive consumer testing to target Gulf market demand.

ABD introduces a premium brandy with unique packaging to strengthen its non-whisky portfolio in a fast-growing market.

This collaboration aims to enhance the dining experience by pairing unique beverage flavors with Little Caesars’ popular menu items.