This is the brand’s first venture into a premium stand-up bag format.
New product adds more beef content and targets younger consumers
Customers using CIP IQ reported reclaimed capacity alongside an estimated 15% gain in efficiency.
The company has also brought the Dubai Style Chocolate Bar to Canada for a limited time.
The launch follows a year of strong performance for Baileys Chocolate, which was the fastest-growing premium chocolate brand during the 2024 Christmas season.