New Product Innovations

Pepsi Kenya introduces Sting Energy with Red Rush and Gold Rush variants to capture Kenya’s expanding energy drink sector.

Zuri will be available in four variants: Classic, Chicken, Beef, and Jollof—offering a versatile range of flavors to suit different culinary needs.

Mars has combined human confections with pet products in a single Halloween-themed package to allow the inclusion of pets in Halloween festivities.

The Berric facility will serve as a key hub for Europe, Africa, and the Middle East, while also supporting additional capacity for Asia Pacific and Latin America.

The revival of CRUNCH White is notable because the white chocolate version was discontinued nearly two decades ago under previous ownership.