The Ethiopian Horticulture Producer Exporters Association (EHPEA) prepares to launch an e-learning platform aimed at raising skills and knowledge in the industry.
ETHIOPIA – Ethiopia is taking a major step toward improving horticulture training with the upcoming launch of ‘Horti-Campus,’ a new online learning platform created by the Ethiopian Horticulture Producer Exporters Association (EHPEA).
The initiative is expected to improve the skills of growers, agronomists, farm managers, and students across the country.
EHPEA confirmed the launch via a LinkedIn post earlier this month. “The future of horticulture training is going digital,” the association stated. “Horti-Campus is designed to support the next generation of horticulture professionals.”
The platform includes interactive modules and expert-led courses that users can access at any time and from anywhere. It has been customized specifically to meet the needs of Ethiopia’s horticulture sector.
According to EHPEA, the new learning system will cover topics such as pesticide safety, crop scouting, and waste management. This builds on the group’s long-standing work in training and capacity building, which has already helped improve farming practices in areas such as flower and vegetable production.
Expanding a growing industry
EHPEA was founded in 2002 and works with farmers and exporters of flowers, fruits, vegetables, and herbs. The organization has helped shape the sector through policy advocacy, technical training, and certification programs that promote sustainable and ethical farming.
Ethiopia currently ranks as the second-largest flower exporter in Africa after Kenya, with 74 active flower farms. It also has 19 large-scale fruit producers and exports a range of vegetables including green beans, snow peas, tomatoes, onions, and baby corn. The country’s climate also supports a growing herb industry, with four large herb farms now in operation.
One of EHPEA’s key tools for promoting the industry has been the HortiFlora Expo. The most recent edition took place from April 1 to 3, 2025, in Addis Ababa.
The event attracted over 140 exhibitors from 35 countries. For the first time, the expo featured a broader range of produce, adding fruits and vegetables to its focus on flowers.
The event led to business deals, fresh investments, and industry conversations. Following its success, organizers have announced that HortiFlora will shift from a biennial to an annual format starting in 2026.
Looking ahead
With both the Horti-Campus launch and the expansion of HortiFlora, EHPEA is working to build a stronger and more skilled workforce. The digital shift is expected to make learning more accessible and to support continued growth in one of Ethiopia’s most promising export sectors.
“The e-learning platform is not just for experts,” said EHPEA’s spokesperson. “It’s for anyone looking to grow with the industry.”
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