Monster Beverage reports record Q3 sales and profit as sugar-free drinks drive global growth
Monster Beverage achieved record quarterly results, fueled by strong international sales and rising demand for sugar-free energy drinks.
USA – Monster Beverage Corporation has reported record results for the third quarter of 2025, supported by strong consumer demand for its sugar-free energy drinks and continued international expansion.
Chief Executive Officer Hilton H. Schlosberg said the company delivered solid financial performance during the quarter, with record net sales, gross profit, operating income, and net income. He attributed the results to the strength of Monster’s brands and the commitment of its teams worldwide.
Net sales for the third quarter increased by 16.8% to US$2.20 billion, compared to US$1.88 billion in the same period last year. Schlosberg noted that sales to customers outside the United States rose by 23.3%, representing 43.0% of total net sales — the highest international sales percentage ever recorded by the company in a single quarter.
The Monster Energy Drinks segment, which includes the flagship Monster Energy Ultra sugar-free line, recorded a 17.7% increase in net sales to US$2.03 billion. Favorable foreign currency movements contributed approximately US$28.7 million to this growth.
Monster’s Strategic Brands segment, which includes energy drink brands acquired from the Coca-Cola Company and the Affordable Energy Brands portfolio, posted a 15.9% increase in net sales during the quarter.
However, the Alcohol Brands segment, which features craft beers, flavored malt beverages, and hard seltzers, saw a decline of 17.0% to US$33.0 million.
Gross profit as a percentage of net sales rose to 55.7%, up from 53.2% a year earlier, supported by pricing initiatives, supply chain optimization, and an improved product mix. These gains were partially offset by higher promotional expenses, increased aluminum can costs, and geographic sales mix.
Operating income climbed by 40.7% to US$675.4 million, compared with US$479.9 million last year, while net income grew by 41.4% to US$524.5 million.
Schlosberg emphasized that innovation remains a key component of Monster’s long-term strategy, noting that new flavor launches and brand diversification have strengthened consumer engagement.
The company also announced plans to introduce FLRT, a female-focused energy drink brand, in the first quarter of 2026.
For the nine months ended September 30, net sales increased by 8.5% to US$6.16 billion, while gross profit as a percentage of net sales rose to 56.0%, compared with 53.6% in the prior year.
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