Mars has combined human confections with pet products in a single Halloween-themed package to allow the inclusion of pets in Halloween festivities.
The Berric facility will serve as a key hub for Europe, Africa, and the Middle East, while also supporting additional capacity for Asia Pacific and Latin America.
The revival of CRUNCH White is notable because the white chocolate version was discontinued nearly two decades ago under previous ownership.
The product enhances flavour with complex umami notes and kokumi depth, and naturally builds texture, eliminating the need for additives such as gums and starches
The brand’s aims to deliver the perfect balance of sweet and salty, a flavor combination that continues to trend strongly among snack lovers worldwide.