sazerac
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Sazerac launches Berentzen takeover bid
The proposed acquisition would expand Sazerac’s European manufacturing and distribution platform while giving Berentzen access to a larger international spirits group.
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Sazerac launches American Wolf, Southern Comfort Reserve whiskeys in India
The two new IMFL brands target consumers seeking American whiskey influences and differentiated drinking experiences.
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BrewDog CEO James Taylor departs following Tilray Brands acquisition
BrewDog has confirmed the departure of CEO James Taylor following its acquisition by Tilray Brands, with the business adopting a new management structure under its parent company.
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Sazerac enters Tennessee whiskey market with launch of AJ Bond Distillery’s flagship expression
The new whiskey honors the partnership between master distillers Allisa Henley and John Lunn and marks Sazerac’s expansion into Tennessee whiskey.
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Brown-Forman rejects US$15B Sazerac takeover bid
Brown-Forman has rejected a $15 billion all-cash bid from Sazerac, following failed merger talks with Pernod Ricard as consolidation pressure builds in the spirits sector.