TANZANIA – Serengeti Breweries limited (SBL), a leading beer and spirits company in Tanzania, has announced the appointment of Henry Esiaba as the new Marketing and Innovations Director.
Henry brings a wealth of experience, with a career spanning over 14 years in marketing and commercial functions across globally recognized brands.
He began his career at GlaxoSmithKline and later transitioned to Nestle in 2012, where he held various roles in sales, channel development, brand management, innovation, and consumer insight.
His leadership in developing and executing award-winning brand extensions and innovative consumer connection projects for renowned brands like Maggi, Nescafe, and Milo has been widely recognized.
According to SBL, Henry’s proven ability to drive sales, route-to-market strategies, consumer engagement & insight, and trade marketing excellence has significantly contributed to business objectives across different regions, including to the US, Canada, Central, and West Africa.
Earlier, SBL appointed Paul Deo Makanza as the Board Chairman effective 2 June 2024.
Paul is a seasoned seasoned business executive with extensive experience in the service and manufacturing sectors.
He began his career as a consultant at Coopers & Lybrand in Tanzania from 1992 to 1997 and then served as a senior consultant at PricewaterhouseCoopers from 1998 to 2001.
Currently, he serves as Chairman of ABSA Bank Tanzania, Tanzania Cigarette Company, Tanzania Startup Association, and Confederation of Tanzania Industries.
He is also the Vice-Chairman of the Tanzania Petroleum Development Corporation (TPDC) and Tanzania Private Sector Foundation (TPSF) and a Board member of the East African Business Council.
Paul was also recently appointed as an Independent Non-Executive Director of East Africa Breweries Limited (EABL).
