So Good Soju has entered Karnataka with five new flavours as it accelerates expansion across India’s fast-growing market for Korean-inspired, low-alcohol beverages.
The former CJ CheilJedang Foods CEO will lead Refresco’s global strategy, M&A and transformation initiatives as the beverage manufacturer accelerates expansion.
The award-winning small-batch gin is rolling out across key Indian markets as DeVANS strengthens its presence in the growing premium craft spirits segment.
The partnership aims to accelerate the commercialization of Koncentra, a botanical ingredient designed to deliver sustained energy, focus and mood support without caffeine.
The proposed acquisition moves closer to completion after South Africa’s Competition Commission recommended approval, subject to public interest commitments.