Sprite introduces region-specific mint citrus flavors with multilingual campaigns and extensive consumer testing to target Gulf market demand.
Improved sales, cost controls, and reduced finance expenses significantly lifted Kasapreko’s profitability in the first quarter of 2025.
The new pricing is expected to be announced in August 2025.
Phytolon’s “Beetroot Red” and “Prickly Pear Yellow” food colours are expected to be available in USA markets pending approval from the FDA.
Both ingredients are made from components that are Generally Recognized as Safe (GRAS), ensuring their readiness for the market.