Pepsico has had a checkered history since it first landed on the shores of the African continent some 73 years ago. Its previous market entry strategies, particularly in South Africa largely failed, but recent moves could change the game.
Renewed appetite for functional beverages seems to stem from the belief, now scientifically validated, that these beverages do have healing and health-giving properties.
Other than being tastier and creamier, fastevolving consumer tastes and preference in ice cream have led to the premiumization of the product by adding innovative flavours and more advanced constructions to deliver new sensations and a deluxe eating experience.
USA – American food company Hormel Foods has seen Q3 sales surge mainly driven by a rebounding foodservice business which delivered a 45% rise in sales when…
UGANDA – Uganda’s coffee exports in July 2021 amounted to 700,035 60-kilo bags worth US$ 69. 93 million. This was an increase of 28.77% and…