Agriculture CS Mutahi Kagwe urged greater market diversification, local processing and investment to ensure Kenya and Africa retain more value from tea production.
The potential transaction follows Starbucks’ expansion in Japan and comes as the coffee chain reviews ownership structures across major international markets.
The partnership brings Ghana, Japan and Meiji together to explore sustainable cocoa development and opportunities to create higher-value products from cocoa-related materials.
The Embu-based factory has introduced black, ginger and lemon teas bearing Kenya’s Mark of Origin as it targets higher local consumption and international markets.
The cooperative increased procurement and value addition while raising concerns over imported arecanut and investing in new processing and storage infrastructure.