Pernod Ricard explores India IPO amid strong growth while competing for Brown-Forman acquisition, highlighting strategic expansion and premiumisation focus in key global spirits markets.
India’s premium alcohol segment surges despite global slowdown, fueled by rising incomes, evolving lifestyles, and strong demand for high-quality spirits.
Varun Beverages Zimbabwe plans a US$650M investment spanning energy, agriculture and FMCG to boost jobs, manufacturing and renewable power capacity under Vision 2030.
Serengeti Breweries unveils Tanzania’s first locally crafted RTD beverage, targeting modern consumers while promoting local production and national pride.
Heineken Ethiopia introduces Desperados beer, investing nearly 500 million birr to target premium urban consumers with a flavoured lager offering a tequila-inspired taste experience.