SanLucar opens Benelux logistics hub in Ridderkerk, consolidates regional operations
Advanced technology enables sustainable branding and modern packaging methods to better serve surrounding retail markets.
NETHERLANDS – SanLucar has opened the Benelux Fresh Hub in Ridderkerk, near Rotterdam, consolidating all Benelux operations into a single site to manage inventory, ripening, quality management, packaging, logistics, and sales.
The centre brings together diverse tasks such as quality control, ripening, and automated packaging under one roof.
Therefore, by consolidating these services, the company aims to boost logistical efficiency and manage a larger volume of global imports.
Additionally, the facility will enable the company to handle a wide range of products all in one location, strengthening the brand’s business in the Benelux retail market.
Automation and Sustainable Packaging Technology
The centre offers modern packaging and added-value services, along with a high level of automation for product preparation.
Advanced technology enables sustainable branding and modern packaging methods to better serve surrounding retail markets.
Strategic Positioning and Regional Retail Impact
The group sees fresh potential across the region’s retail landscape, with the facility positioned to deliver added value and services both nationally and internationally.
Armin Rehberg, CEO of SanLucar, said: “With the new location in Ridderkerk, we are creating the conditions to manage our overseas business even more precisely and efficiently. At the same time, it is a strong signal of our sustainable growth and the consistent further development of our international activities.”
“From SanLucar farms and origins via Rotterdam to our retail partners and consumers, we see ourselves as ideally positioned to deliver added value and services both nationally and internationally,” he added.
The strategic location near Rotterdam provides direct access to one of Europe’s largest ports, enabling efficient import and distribution of overseas produce to Benelux retail markets.
For logistics investors and fresh-produce supply chains, SanLucar’s Benelux Fresh Hub demonstrates how consolidating ripening, quality control, and packaging near a major port can reduce handling points and transit times for perishable imports.
The automated packaging capabilities improve efficiency for high-volume products. The Rotterdam location provides direct access to European retail markets, strengthening the company’s position in the Benelux region.
Ultimately, this expansion represents a significant investment in sustainable growth and a commitment to refining the supply chain from farm to consumer.
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