CarobWay partners with GRA Nutra to launch Carob-Based prebiotic fiber in the U.S.
The partnership will introduce CarobWay’s new prebiotic ingredient, CarobBiome™, to the North American functional food and supplement market.
USA – CarobWay, a bioactive ingredients innovator specializing in carob-based solutions, has entered an exclusive distribution agreement with GRA Nutra Corp to expand its product line into the United States.
The collaboration marks a significant milestone in CarobWay’s global expansion strategy, with its first commercial product, CarobBiome™, set to debut in 2026.
CarobBiome™ is a natural prebiotic fiber derived from upcycled carob fruit, developed to support digestive comfort, enhance satiety, and promote metabolic health.
The ingredient is clean-label and minimally processed, extracted through a proprietary water-and-heat method that maintains the carob fruit’s natural integrity.
CarobWay, a vertically integrated company, manages every step of production, from cultivation to formulation, to ensure sustainability and quality. With GRA Nutra as its U.S. distributor, the company’s full portfolio of carob-based ingredients will soon be available across North America.
“By integrating CarobWay’s responsibly produced, high-quality, carob-based ingredients into GRA Nutra’s North American portfolio, we enhance the value we can deliver to our customers across the functional food, beverage, and supplement industries,” said Lynda Doyle, CEO of GRA Nutra Corp.
GRA Nutra, part of the A4F family, specializes in sustainable, fermentation-based, and algae-derived ingredients for the nutrition and wellness sectors.
CarobBiome™ contains 85% total fiber, offering a balance of soluble and insoluble fractions. The insoluble fiber supports digestive regularity and reduces bloating, while the soluble fraction nourishes beneficial gut microbes and delivers natural polyphenols.
The prebiotic’s neutral flavor and heat stability allow easy incorporation into baked goods, snacks, shakes, and meal replacements.
According to Innova Market Insights, one in three Americans report adjusting their diets for weight loss, with prebiotic ingredients increasingly favored for their digestive and metabolic benefits.
“CarobBiome™ addresses two everyday consumer concerns — digestive comfort and metabolic support,” said Udi Alroy, co-founder and CEO of CarobWay. “It was designed to be gut-friendly, label-friendly, and highly functional.”
Sign up HERE to receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.
