Despite tariff relief, Kenyan fresh produce has historically struggled to enter the US market because of stringent non-tariff barriers.
Morocco’s location and infrastructure support export growth through short shipping distances to European markets.
Furthermore, growers are using advanced agricultural technology and specialized cultivars to combat extreme weather.
The Egyptian government said that fresh and processed agricultural exports generated approximately US$11.5 billion in 2025.
This technological leap helps perishable goods reach distant markets while maintaining peak quality and freshness