Beverages – New Product Innovations

KO Dry Cider aims to attract beer consumers with its crisp, locally crafted appeal and bold design in Kenya’s evolving market.

New Alphonso Mango and Thandaai vodka variants celebrate Indian flavours as Radico Khaitan crosses 7 million case milestone.

Dabur unveils new mixer line under Réal brand, targeting millennials and Gen Z with vibrant, ready-to-drink offerings.

Brand Finance ranks Tusker among Kenya’s top brands following a 67% surge in value and strong consumer brand recognition.

Carlsberg aims to reduce emissions and improve soil health with a bold plan to brew only with regenerative grain by 2040.