Beverages – New Product Innovations

Reliance Consumer Products launches Campa Sure to challenge bottled water leaders with low pricing and regional partnerships.

ABD invests in premium whisky and expansion plans, targeting stronger exports and higher margins in the global spirits market.

New ready-to-mix Spritz Edition offers simple, two-step serves as demand for at-home cocktails continues to rise.

PepsiCo introduces Dirty Mountain Dew Cream Soda as it taps into the fast-growing dirty soda beverage trend.

Mauritius’ Omnicane enters the luxury rum market with Major Philippe, crafted from locally grown sugarcane.