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Beverages – New Product Innovations
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Anheuser-Busch launches Michelob Ultra Zero Lime in the US
New zero-alcohol lime-flavoured brew targets health-conscious consumers as demand for mindful drinking options accelerates.
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Diageo launches low-ABV alcoholic iced tea RTD across South Africa
Gordon’s enters the RTD tea category in South Africa through a national retail rollout created with rooibos iced tea maker BOS Brands.
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SCADS beer makes Africa debut with 12% and 18% ABV
SCADS enters Africa from Europe with two high-strength variants, bold branding, and plans to onboard nationwide distribution partners.
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Spearhead Spirits launches South Africa’s “first” bar-strength RTD cocktails
Spearhead Spirits introduces its new bar-strength cocktail range across major retail outlets.
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African Originals expands KO gin cocktail line with new flavors
AO launches three new KO gin flavors and celebrates multiple local and international award wins.