The scheme forms part of a four-and-a-half-year project that targets critical value chains including coffee, cocoa, cassava, rice, and fish.
The partnership strengthens Celsius’ role in PepsiCo’s energy drink strategy, integrating Rockstar and Alani Nu under its U.S. portfolio.
The spirits giant saw growth in emerging markets offset by U.S. and developed market declines during the first quarter of fiscal 2026.
Grupo Solave invests in 818 Tequila’s sales venture while CBC names Larry Goodrich as its new chief executive.
Authorities intercepted thousands of litres of illicit alcohol, preventing significant tax evasion and strengthening Kenya’s fight against illegal brews.