Beverages – New Product Innovations
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AJE Group launches zero-sugar Cielo beverage in Nigeria
AJE Group has strengthened its Nigerian beverage portfolio with new product launches and packaging upgrades aimed at meeting changing consumer preferences and supporting distributors.
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Jim Beam expands RTD portfolio with 10% ABV bar serve Bourbon, cola drink
The new Jim Beam Bar Serve joins the brand’s growing RTD range as Suntory Global Spirits continues expanding its ready-to-drink beverage offerings.
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EU approves Protein Brewery’s Fermotein as first whole-food mycelium ingredient
EU approval of Fermotein marks a milestone for biomass fermentation, enabling commercial use of the first whole-food mycelium ingredient across food and beverage applications in Europe.
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Asahi Group partners with Varun Beverages to launch CALPIS dairy-based drinks in India
The alliance will bring the century-old Japanese CALPIS brand to India with ready-to-drink Original and Mango variants from the second half of 2026.
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Agthia Group launches date-sweetened Fuell energy drink in UAE
Agthia has introduced Fuell, a date-sweetened energy drink combining regional heritage with functional ingredients, as it targets growth in the wellness beverage category.